Cannibalization

Batch proposal — Cannibalization

  • ai marketing agent — Make /product/agents the only target. Re-point the blog post at “ai marketing examples”.
  • crm software — Keep the homepage for brand terms only. Point “crm software” at /blog/what-is-crm.
  • sales pipeline software — Keep /product/pipeline on “sales pipeline software”. Point the blog post at “sales pipeline stages” instead.
Cannibalization health
91%
▲ 2pp this month · good
Affected keywords
2 / 31 tracked
Cannibal pages
5 / 220 indexed
“ai marketing agent” — two pages fight for one keyword
Google keeps switching which page it shows · together they rank worse than one page would
/blog/ai-marketing-agents58%
/product/agents42%
ConsolidateMake /product/agents the only target. Re-point the blog post at “ai marketing examples”.
“crm software” — the homepage and a blog post overlap
Two URLs show for the same term · the homepage should stick to brand searches
/63%
/blog/what-is-crm37%
ConsolidateKeep the homepage for brand terms only. Point “crm software” at /blog/what-is-crm.
“sales pipeline software” — product page and blog post overlap
Both pages show up on page two · the product page should own this buying keyword
/product/pipeline55%
/blog/pipelines45%
ConsolidateKeep /product/pipeline on “sales pipeline software”. Point the blog post at “sales pipeline stages” instead.